MOROCCANOIL
MOROCCANOIL
2016 Brand Campaign
2016 Brand Campaign
The 2016 brand campaign celebrates the heritage of Moroccanoil, and takes us back to where the journey began...the Mediterranean. In this series of images, we captured our brand ambassador Rosie Huntington-Whiteley in Morocco. Each division (Hair, Body and Sun) is represented with assets that are utilized for print and digital advertising, marketing collateral, retail signage, and social media.
The 2016 brand campaign celebrates the heritage of Moroccanoil, and takes us back to where the journey began...the Mediterranean. In this series of images, we captured our brand ambassador Rosie Huntington-Whiteley in Morocco. Each division (Hair, Body and Sun) is represented with assets that are utilized for print and digital advertising, marketing collateral, retail signage, and social media.
Filed Under: Advertising // Art Direction
Filed Under: Advertising // Art Direction
// ART DIRECTION //
// ART DIRECTION //
PHOTOGRAPHY
PHOTOGRAPHY
// LAYOUT & DESIGN //
// LAYOUT & DESIGN //
AD CAMPAIGN
AD CAMPAIGN
ROLE //
Art Direction - Creative lead of the photoshoot including concept, selection of team, direction of hair, wardrobe, make-up, lighting, set design
Design - Global ad campaign, retail print collateral and in-store signage
Post-Production - Supervision of all retouching
CREDITS //
Photographer
Camilla Akrans
Wardrobe Stylist
Cher Coulter
Make-Up
Gucci Westman
SELECTED WORK
Selected Work
Purple Shampoo LaunchMoroccanoil
Night Body Serum LaunchMoroccanoil
10 Year CelebrationMoroccanoil
Color Complete LaunchMoroccanoil
2017 Brand CampaignMoroccanoil
Retail PromotionsMoroccanoil
2014 Body CampaignMoroccanoil
2016 Brand CampaignMoroccanoil
2015 Body CampaignMoroccanoil
2014 Product CampaignMoroccanoil
Retail PackagingMoroccanoil
Digital Holiday CampaignMoroccanoil
2012 Product CampaignMoroccanoil
Letterpress Birth AnnoucementsPersonal Work
© 2021 Adina Greenhaus