MOROCCANOIL
MOROCCANOIL
2020 Purple Shampoo Launch
2020 Purple Shampoo Launch
In 2020, Moroccanoil launched its much anticipated Blonde Perfecting Purple Shampoo. I worked on the concept and creative direction which consisted of product and model romance imagery, product textures and a VIP box for our partners and influencers.
In 2020, Moroccanoil launched its much anticipated Blonde Perfecting Purple Shampoo. I worked on the concept and creative direction which consisted of product and model romance imagery, product textures and a VIP box for our partners and influencers.
Filed Under: Advertising // Art Direction // Packaging
Filed Under: Advertising // Art Direction // Packaging
// ART DIRECTION //
// ART DIRECTION //
PHOTOGRAPHY
PHOTOGRAPHY
// ART DIRECTION & DESIGN //
// ART DIRECTION & DESIGN //
PACKAGING
PHOTOGRAPHY
// LAYOUT & DESIGN //
// LAYOUT & DESIGN //
AD CAMPAIGN
AD CAMPAIGN
// ART DIRECTION //
// ART DIRECTION //
DIGITAL/SOCIAL
DIGITAL/SOCIAL
ROLE //
Creative/Art Direction - Creation of concept and art direction of all imagery and asset creation
Design - Global ad campaign
Post-Production - Supervision of all retouching
CREDITS //
Photographer
Keate
SELECTED WORK
Selected Work
Purple Shampoo LaunchMoroccanoil
Night Body Serum LaunchMoroccanoil
10 Year CelebrationMoroccanoil
Color Complete LaunchMoroccanoil
2017 Brand CampaignMoroccanoil
Retail PromotionsMoroccanoil
2014 Body CampaignMoroccanoil
2016 Brand CampaignMoroccanoil
2015 Body CampaignMoroccanoil
2014 Product CampaignMoroccanoil
Retail PackagingMoroccanoil
Digital Holiday CampaignMoroccanoil
2012 Product CampaignMoroccanoil
Letterpress Birth AnnoucementsPersonal Work
© 2021 Adina Greenhaus