MOROCCANOIL

MOROCCANOIL

2018  Night Body Serum Launch

2018 Night Body Serum Launch

Keate_CoverNBS

        In 2018, the Moroccanoil Body line launched Night Body Serum, an addition to the signature Oil Collection. I led the art direction to create imagery to promote this new product in consumer print materials, digital advertising and social media assets.

         In 2018, the Moroccanoil Body line launched Night Body Serum, an addition to its signature Oil Collection. I led the art direction to create imagery to promote this new product in consumer print materials, digital advertising and social media assets.

Filed Under:  Art Direction

//  ART DIRECTION  //

//  ART DIRECTION  //

PHOTOGRAPHY

PHOTOGRAPHY

MO_ArtDirection_Keate2018_NBS4.1
MO_ArtDirection_Keate2018_NBS2.1
MO_ArtDirection_Keate2018_NBS3.2
MO_ArtDirection_Keate2018_NBS1.3

ROLE //
Art Direction - Creative lead of the photoshoot
Post-Production - Supervision of all retouching

CREDITS //
Photographer
Keate
Set Design
Christopher White

SELECTED WORK

Selected Work

Purple Shampoo LaunchMoroccanoil

Night Body Serum LaunchMoroccanoil

10 Year CelebrationMoroccanoil

Color Complete LaunchMoroccanoil

2017 Brand CampaignMoroccanoil

Retail PromotionsMoroccanoil

2014 Body CampaignMoroccanoil

2016 Brand CampaignMoroccanoil

2015 Body CampaignMoroccanoil

2014 Product CampaignMoroccanoil

Retail PackagingMoroccanoil

Digital Holiday CampaignMoroccanoil

2012 Product CampaignMoroccanoil

Letterpress Birth AnnoucementsPersonal Work