Retail Packaging – Adina Greenhaus

MOROCCANOIL

Retail Packaging

Each year I work to create a variety of seasonal promotions sold at Sephora, Blue Mercury, Nordstrom, Barney’s and professional salons and spas. I lead the design direction to craft the look and feel for each piece which is on-brand, elevated and within budget. I design the box artwork and review color to ensure brand quality standards are met.

Filed Under: Packaging // Print // Illustration

Filed Under: Packaging // Print

// ART DIRECTION, ILLUSTRATION & DESIGN //

// ILLUSTRATION & DESIGN //

HOLIDAY 2019 ADVENT

HOLIDAY 2019

// ART DIRECTION & DESIGN //

ANNIVERSARY BOX

// ART DIRECTION & DESIGN //

HOLIDAY 2017

// ART DIRECTION & DESIGN //

PACKAGING

// ART DIRECTION & DESIGN //

SEPHORA EXCLUSIVE

// LAYOUT & DESIGN //

RETAIL TOTE

ROLE //
Art Direction - I work closely with the vendors on the overall design direction of the boxes. I ensure each piece is constructed properly, the product fits and is secure. Additionally, I advise on the paper stock, finishes and foils, as well as approve final color and production samples.

Design - Creative concept of the boxes and layout of artwork for print

CREDITS //
Photographers
Claire Benoist
Joshua Scott

SELECTED WORK

LINKEDIN // PINTEREST // INSTAGRAM // BEHANCE